SearchTools.ai's automated opinion — blended from public reviews, community signals, and development activity. Not an editorial rating or statement of fact.Click the score for the full breakdown.Quality
Estimated visits per month, across the web app and mobile apps.Visits1.4M/mo
Largest visitor share — 21% of traffic from India.Top region21%India

What it is

Overview

A B2B contact database that pulls email addresses, phone numbers, and company data from LinkedIn profiles and company pages. Lusha is a data tool, not an AI product, despite appearing in lead generation searches. Sales development reps and recruiters use it to build prospect lists and fill CRM records. The Chrome extension lets users extract contact information directly from LinkedIn while browsing profiles.

At a glance

Usability & Quality overview

Inputs
Outputs
Platforms

Best for

  • quick B2B contact lookup
  • sales prospecting workflows
  • LinkedIn/CRM-assisted outbound

Watch out for

  • outdated contact data
  • credit burn
  • support responsiveness
Build typeIndependent product

Lusha aggregates contact data from various online sources rather than creating proprietary datasets. While it offers useful LinkedIn integration and CRM connections, it's essentially a data reseller without unique technology or specialized capabilities that distinguish it from direct database queries.

Strong evidence

Quality score

Updated monthly·2.1K ratings analyzed·3 sourcesHigh confidence
54/100
90-day trendStable

Lusha Fast B2B contact discovery with smooth LinkedIn and CRM workflows, but data freshness can lag.

Score breakdown
=54/100
User verdict ×40 26Adoption ×22 16Honesty ×16 9Trust ×10 3Value ×12 6Adjustments -546 to reach 100

This score is our editorial judgment, computed automatically from the sources, weights, and dates shown above. It reflects the data we could verify as of July 28, 2026, not a guarantee or statement of fact about Lusha. Third-party ratings and quotes belong to their original platforms and authors. Thin data lowers our confidence label, and we say so instead of guessing. Work on Lusha? Dispute any datapoint and we will review it, publish your response, and correct verified errors.

Plans

Pricing

Pricing modelUnknown

How free is free?

Free with limits

Free tier available but limited credits; complaints focus on billing/data practices

What you get for free

  • Free tier available with limited contact credits
  • Access to B2B contact database

Behind the paywall

  • Higher contact credit limitsPaid plans
  • Advanced AI recommendationsPaid plans

Cost to actually use

Based on 64 classified review complaints about rate limits, credits, and billing.

CasualFree credits likely sufficient for occasional contact lookups.
DailyDaily use would quickly exhaust free credit allocation.
HeavyProfessional lead generation requires paid subscription.

Community feedback

Aggregated reviews

Ratings and quoted comments below are aggregated from third-party sources and reflect those users' views, not SearchTools.ai's.

What reviewers talk about

themes inside the Sentiment pillar — not score ingredients

57Output Quality140 mentions
Scored from 140 mentions · high confidence
POSITIVE trustpilot

Hi! Ik schrijf deze recensie omdat ik mijn ervaring bij Lusha graag deel. Ik heb er namelijk aardig veel deals door geclosed en veel mensen blij gemaakt met onze services. Allemaal dankzij Lusha!! Ik heb veel andere tools geprobeerd, maar die zijn allemaal waardeloos, want de data is niet accuraat! Lusha is DÉ beste tool voor lead generation en e-mailmarketing met een direct beschikbare koppeling naar je CRM systeem toe. Vergeet andere lead generation tools, Lusha is op dit moment de beste

NEGATIVE trustpilot

Lusha Customer here - DO NOT PAY THEM FOR DATA. Highest inaccuracy and bounce rates out of all providers I've used (cognism, apollo, clay, hunter.io) around 17-40% bounces or risky emails. Also doesn't seem to adhere to GDPR - plenty of prospects questioning how we've got their personal cell (no work cell listed, or mobile listed as work cell). Lusha also will periodically rate limit our accounts - they claim "unlimited manual emails and phone reveals via extension". However we've been bloc

NEGATIVE trustpilot

They make up emails that don't exist! I am so tired of receiving spam emails from Lusha customers who are being deceived. I have a catch-all setup in my email, meaning that any email for my domain is received by me. Every other day I receive a new email to a new email address on my domain and the names are totally made up. There is no Chris, no Tanashia, no Ryan, no Brad. It is all made up!! Lusha are scammers and they won't even honor my request to stop doing that. Makes me so mad. Please boy

NEGATIVE reddit

I just discovered Lusha because a saleswoman has been desperately trying to email a man who has never worked at my company. Anything sent to my domain comes to me eventually, so when I saw that she'd been trying to get this fellow's attention about 5 times, I responded and I got her to admit that she got this completely invented email through Lusha. I went to the Lusha website and saw that it is an AI engine that is, obviously, making things up out of thin air. I often see invented email address

27Value & Pricing91 mentions
Scored from 91 mentions · high confidence
POSITIVE trustpilot

Hi! Ik schrijf deze recensie omdat ik mijn ervaring bij Lusha graag deel. Ik heb er namelijk aardig veel deals door geclosed en veel mensen blij gemaakt met onze services. Allemaal dankzij Lusha!! Ik heb veel andere tools geprobeerd, maar die zijn allemaal waardeloos, want de data is niet accuraat! Lusha is DÉ beste tool voor lead generation en e-mailmarketing met een direct beschikbare koppeling naar je CRM systeem toe. Vergeet andere lead generation tools, Lusha is op dit moment de beste

NEGATIVE trustpilot

scam all the way, stole my card details and blocked me from closing my account ..ACCC is investigating and a police resort has started

NEGATIVE trustpilot

scam all the way, stole my card details and blocked me from closing my account ..ACCC is investigating and a police resort has started

NEGATIVE trustpilot

Meine Privatnummer wurde an ein Unternehmen zur Kaltakquise rausgegeben. Es ist fraglich, woher sie diese Nummer haben. Angeblich über LinkedIn, wo ich die Nummer nie angegeben habe. Somit halte ich diese Plattform für absolut unseriös und Spoiler: Das Unternehmen hatte durch diese Aktion bei mir absolut gar keinen Erfolg.

48Reliability19 mentions
Scored from 19 mentions · low confidence
POSITIVE trustradius

fabulous tool for lead generation | it's a great tool to for people who are into sales, marketing and data research, the data mining is fast the tool never had sever issues or never ran slow it's quick and very useful for lead generation and closing leads, half of my lead generation is successful because of this tool.So this tool play a vital role in my lead gen business | Pros: filters are great | Pros: data is always new | Pros: email id contact number are | Pros: 95% valid | Pros: export fea

NEGATIVE trustpilot

DO NOT USE! Signed up with an annual membership but then I changed laptops and lost my saved login details. Password resets do not work, I have contacted our IT department the emails are not quarantined and they cannot see the traffic. I have contacted Lusha via their ‘live chat’ but it takes 2-3 days to reply and they never get back to me. I have sent countless emails with ZERO response. I paid for an annual membership and now do not have access and cannot get a refund. Complete joke of a comp

NEGATIVE trustpilot

Lusha Customer here - DO NOT PAY THEM FOR DATA. Highest inaccuracy and bounce rates out of all providers I've used (cognism, apollo, clay, hunter.io) around 17-40% bounces or risky emails. Also doesn't seem to adhere to GDPR - plenty of prospects questioning how we've got their personal cell (no work cell listed, or mobile listed as work cell). Lusha also will periodically rate limit our accounts - they claim "unlimited manual emails and phone reveals via extension". However we've been bloc

NEGATIVE trustpilot

When it works its ok. But its often buggy and when you reach out to support, during normal business hours, no one responds. When dealing with support, the answers were not transparent (if you have a bug just say you have a bug).

26Support22 mentions
Scored from 22 mentions · low confidence
POSITIVE capterra

A contender that needs to improve itself — Easy to use tool, great for support, wasn't expensive, but data quality could be improved — Really friendly support team, and the platform and browser extension are really easy to use, great for training beginner sdrs — Contact data quality wasn't the best compared to other providers

NEGATIVE trustpilot

I am not a Lusha customer — my data was scraped/added to their database without my consent. On 29 April I sent a formal GDPR request to access and delete my data. I got only a generic auto-reply, no substance. Two months later, still no confirmation of deletion, and on 25 June I was contacted by a third party who got my details from Lusha — proof they kept processing my data well past the legal deadline. If your company uses Lusha, be aware you're exposing yourselves to reputational risk. People

NEGATIVE trustpilot

Awful company, that do not respond to emails or account requests. Completely ignored when ask to consider requests, no allowance or negotiation with account and only interested in securing a new fee for the year. Be very careful, and tread carefully as other reviewers have said. Will not renew and looking for a new provider.

NEGATIVE trustpilot

My details are listed on Lusha's database despite me not having any connection to the business associated with my name and number, i've contacted Lusha 9 months ago and they confirmed via email that my details have been removed, despite this i'm still getting weekly calls from sales teams using Lusha's database

67Ease of Use42 mentions
Scored from 42 mentions · medium confidence
POSITIVE g2

What I like about Lusha is its simple UI and UX. Compared with Apollo and Zoom Info, I find Lusha much easier to use so much so that even a rookie on the team or a fresher can pick it up quickly whereas Apollo and Zoominfo still feel more complex. On pricing and overall performance, I can say that for its price point, Lusha is quite affordable. When we compared license pricing with Apollo and Zoom Info, Lusha worked well for us. We used Lusha earlier, around two years back, especially when the s

NEGATIVE reddit

I had similar problems with Lusha, particularly with missing contact information and odd CRM syncs. GrowthToolKit has been much smoother for me. I get better results for phone numbers and emails, and the HubSpot integration just works. It might be worth trying out!

POSITIVE g2

What I liked about Lusha is that it has a simple UI and UX. Compared with Apollo and Zoom Info, I find Lusha much easier to use, to the point that even a rookie on the team or a fresher can understand it quickly, whereas Apollo and Zoominfo still feel more complex. On pricing and overall performance, I can say that at its price point Lusha is quite affordable. When we compared license pricing with Apollo and Zoom Info, Lusha worked well for us. We used Lusha earlier, around 2 years back, especia

POSITIVE g2

What I like most about Lusha is how accurately and quickly it helps identify the right decision-makers without wasting time on outdated or irrelevant data. The platform is extremely user-friendly, and the Chrome extension makes prospecting seamless during daily workflows. It has significantly improved outbound efficiency by providing reliable contact information and reducing manual research efforts. I also love how well it integrates into the sales process, helping teams focus more on meaningful

29Trust derived from dimensions + predator detectionview math

A composite of the quality dimensions weighted by mention volume, then capped by predator / abuse-detection rules.

Reasoning

predation flagged: k=53/n=133 (raw 40%), posterior 0.378 + tripwire (53 predatory across 5 sources) → trust 29

Watch & learn

Video content

YouTube
Lusha's AI Agent Sales Workflow | from RevGenius' Demo Day YOUTUBE24 views

Lusha's AI Agent Sales Workflow | from RevGenius' Demo Day

LushaData17 days ago

Yoni Tserruya Explains Why Most Startups Fail at GTM YOUTUBE7 views

Yoni Tserruya Explains Why Most Startups Fail at GTM

L10NFiresideChat1 month ago

Lusha Data Tested: Credits, Coverage, Accuracy YOUTUBE2 views

Lusha Data Tested: Credits, Coverage, Accuracy

coldpipeline26 days ago

Capabilities

Key features

Lead Generation

Finds and qualifies prospective customers, then enriches contact details for outreach

Sales Assistant

Helps you draft outreach, qualify leads, and move deals through your pipeline

The honest take

What users love & flag

Distinct themes surfaced across 2.1K reviews from 3 sources — each grounded in real review text, ranked by how often it comes up.

What users love8
Simple and intuitive user interface
Easy LinkedIn integration via Chrome extension
Quick contact data extraction workflow
CRM integration capabilities
Affordable pricing compared to competitors like ZoomInfo
Good for finding phone numbers when other tools fail
Effective for B2B lead generation workflows
Browser extension functionality
What users flag10
Inaccurate or outdated contact data
High email bounce rates (17-40%)
Unauthorized billing and difficulty canceling
Personal phone numbers sold without consent
Poor customer support responsiveness
Credit-based pricing system limitations
Data privacy and GDPR compliance issues
Made-up or fabricated email addresses
Limited data coverage for smaller companies
Auto-renewal billing practices

Questions

Frequently asked

What is Lusha?

Lusha is a B2B contact data platform designed for go-to-market (GTM) teams including sales, marketing, and recruiting professionals. It provides verified contact information for over 300 million prospects, along with buying signals and AI recommendations to help teams identify and reach the right buyers faster.

Is Lusha free to use?

Yes, Lusha offers a free tier to get started. They also have paid plans that provide expanded access to contacts and advanced features, though specific pricing details for the paid tiers aren't specified.

How accurate is Lusha's contact data?

Lusha provides email addresses with 98% accuracy and phone numbers with 85% accuracy in the US and 86% globally. The contact database is refreshed daily to maintain data quality and includes over 300 million verified contacts.

What CRMs does Lusha integrate with?

Lusha integrates with major CRMs including Salesforce, HubSpot, Monday, and Zoho. It also connects with automation tools like Clay, Make, N8N, and Zapier, plus offers API access for custom integrations.

Can I use Lusha directly on LinkedIn?

Yes, Lusha offers a Chrome extension that reveals contact information directly on LinkedIn and other websites. This allows you to find verified email addresses and phone numbers while browsing prospect profiles without switching platforms.

What are buying signals in Lusha?

Buying signals in Lusha are real-world changes monitored at target companies, such as hiring events, company expansions, or other business developments. These signals help identify when prospects might be more receptive to outreach and ready to make purchasing decisions.

Does Lusha work with AI assistants?

Yes, Lusha can connect directly to AI assistants like Claude and ChatGPT for enhanced prospecting workflows. This integration allows you to combine Lusha's verified B2B data with AI-powered conversation and analysis capabilities.

Is Lusha compliant with data privacy regulations?

Yes, Lusha is GDPR and CCPA compliant with independent certifications including SOC 2 Type II, ISO 27001, and ISO 27701. These certifications demonstrate their commitment to data security and privacy compliance for business use.

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